Diadora & Packer’s “From Seoul to Rio” Sneakers inspired by the Olympics

Diadora has enlisted retailer Packer Shoes for the brand’s “From Seoul to Rio” campaign to create a new footwear and apparel capsule collection inspired by the iconic Olympics rings. Packer’s rework of the classic Diadora Intrepid model features a different color on each of the four form-stripes, with the black ring represented by the premium suede and leather of the uppers. Additional details come by way of a gum outsole, metallic gold lace tips and debossed Packer branding on the heels. As a final nod to the Olympics, a collage containing the flags of the world is printed on the insoles. Alongside the sneakers, the pack also contains a nylon track jacket, a jersey, two caps, and a cordura duffle bag. All of which use the same Olympic color scheme as the kicks. There are only 500 pairs available worldwide, go get your hands on a pair!

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